In partnership with Aerie, we produced a full-scale content designed to highlight Aerie’s bra collection. The campaign delivered six cohesive brand assets forming one holistic series—balancing authenticity with polish to drive impact across social.

For talent, we tapped iconic duos (a tongue-in-cheek nod to the duo on our chest!) who embody the ethos behind #AerieREAL.

The result was a high-performing, emotionally resonant campaign that strengthened brand affinity and reached millions of consumers.